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Cafe in Limerick | Different is Good

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bits & pieces

why we are taking a break from evenings

money obviously; we are in business so as to not go out of business

we were busy some nights and not others. this was not the problem. it is the times at which we were busy 

as a trader you see the flow of people, cars, and footfall on the streets and get a sense of things 

my fear when opening evenings was that there was not enough of a city population to drive business between 16.30 to 19.30 and my fear was realised

is summer the best time to start


could we work harder 

could we market more

could we do a launch 

hire PR, pay for advertising 

of course

and then wait another month or two to see if this works. but spending a lot extra a week on wages to wait and see is a risk we cannot take at this time. 

there is no roadmap in business. we are making it up as we go along. 

will we try again? yes. we never give up on our dreams